Trademark registration in Australia
Thought I’d look to see if tumblr is a registered trademark…
Turns out it is…
Using TMarque I did a trademark search. Here is the summary (they also can do trademark search in New Zealand too)
Trademark: “tumblr” is already registered or pending registration as a trademark in Australia. Depending you your intented use of the trademark, it may still be available for registration for your goods and services (for the purposes of this report we’ve assumed you can distinguish existing trademarks from your planned use).
Domain name: The .com, .net and .com.au domain names are already registered. The .com website appears to be very popular, ranking within the top 100,000 websites on the Internet. The .net and .com.au websites do not appear to be popular generally, but may be within a specialised field. The .com.au websites appear to be used for similar goods and services.
Company name: “tumblr” has not been registered as a company name or business name in Australia.
General usage: The term “tumblr” appears frequently on the Internet.
So here are the trademark results:
“tumblr” is already registered or pending registration as a trademark in Australia. Depending you your intented use of the trademark, it may still be available for registration for your goods and services (for the purposes of this report we’ve assumed you can distinguish existing trademarks from your planned use).
Search results
tumblr (number 1295070) is registered in classes 41 and 45 - View
Domain Name results show good coverage - most of the names are already registered. The .com website appears to be very popular, ranking within the top 100,000 websites on the Internet. The .net and .com.au websites do not appear to be popular generally, but may be within a specialised field. The .com.au websites appear to be used for similar goods and services.
Looks like they don’t have the .net.au registered!
Company Name
“tumblr” is available for registration, but only if you want to call your company that!
General usage
Online usage
The term “tumblr” appears frequently on the Internet. A search in most popular Internet search engines will return thousands of results.
Australian geographic locations
The brand does not appear to contain any Australian geographic locations.
Common Australian surnames
The brand does not appear to contain any “common” Australian surnames.
Common words
The brand does not appear to contain any common English (Australian) words.
More information about trademarks in New Zealand is here.
